The Dupe Kit is our version of a branding dupe.

The Dupe Kit offers accessible, high-⁠impactbranding solutions from Frankly, empowering local businesses to make a memorable andmeaningful impression.

United Way Raffle T-shirt

How the Dupe Kit works

We’ve distilled the essentials from our flagship branding packages into focused, affordable kits without cutting corners on creativity or care.

Step 1

Choose the package that fits your goals and your budget. Whether you’re starting fresh or levelling up your look, there’s a Dupe Kit for you.

Logo Design
$1,500

Perfect for a clean, professional foundation.

What you get:

  • A logo questionnaire + short follow-up meeting
  • 2 unique logo concepts
  • 1 round of revisions on your chosen concept
  • Final files in multiple formats (AI, EPS, PNG, JPG)
  • Black, white + full-colour versions
Logo & Visual ID
$2,500

For those who want a logo + a solid visual identity to build on.

Logo: 

  • All the same elements as the Logo Design Package

Visual Identity (VID):

  • Custom brand colour palette
  • Typography guidelines
  • Logo usage rules
  • 2 experiential brand mock-ups (e.g. social skin, business card, app icon, apparel, or slide deck)
Template System
$1,000

Make your brand easier to roll out with ready-made tools.

Choose 3 custom-designed templates for:

  • 3 Meta templates
  • Email header
  • Business card
  • 3 PowerPoint or Keynote slides
  • Editable files (Canva, PSD, or AI)

Dupes We’ve Done

United Way YXE

Step 2

We kick things off with a questionnaire and a short touchpoint meeting to understand your vision. From there, our team goes to work.

Step 3

Want more support? Add on extras to tailor your Dupe Kit even further:

extra round of revisions icon

Extra revision rounds
$200/each

social templates icon

More social templates
$300/per platform

strategy session icon

Brand strategy session
$400/per hour

custom illustrations icon

Custom icons/illustrations
Starting @ $300

custom logo icon

Custom logo icons
Starting @ $300

Let’s Build Something Brilliant

You don’t need a huge budget to build a strong brand. Just the right kit and the right team — ‘A dupe you can be proud of.’

The Dupe Kit Quick Order Form

Hi! I’m ready to get started with The Dupe Kit. Here’s what I’m thinking:

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Add-Ons (Optional)
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